The paradise for cultural tourism
Cultural tourism is a growing segment of the contemporary travel market. This significant travel trend will dominate the tourism market in the next decade. The latest shift from mass tourism marketing to one-to-one marketing is being fueled by the use of new technologies and the proliferation of online services, making it easier for the traveler to choose destinations and customize their itineraries according to their interests.
The old city of Cádiz
If you consider yourselves as cultural tourists the perfect destination for you would be the historic city of Cádiz. This is the oldest city in western Europe where you can visit many beautiful monuments and attractions. In addition to its colourful history Cádiz has a peculiar location at the end of a narrow peninsula which makes it an exotic destination.
Here are some facts for tourists whose main goal when go on a trip is to learn from experience about the history and culture of different countries.
· Cádiz is acknowledged as the most ancient city in western Europe.
· In the 16th century the city became the harbour for the Spanish fleet and Christopher Columbus sailed from there on his second and fourth voyages.
· Most of today’s historic buildings in the Old City date from18th century.
Tourist attractions
There are many tourist attractions to be seen in Cádiz. The city has undergone total reconstruction recently. A great number of monuments, cathedrals and landmarks have been restored, adding a certain charm of this historic city. It is well-known for its unusual cathedral, its magnificent theatre, its splendid municipal building, its watchtower and many other landmarks.
It is a top priority to satisfy tourists’ interests and demands while offering them a possibility to broaden their travelling experience. As mentioned earlier, mass marketing have been superseded by one-to-one marketing, in which individual consumers customise their itineraries according to their own interests. More and more, people are becoming special interest travelers who regard cultural activities as one of the most important reasons for traveling.